From donut shaped door handles, to the distinctive “scent of sweet, slightly musky, wheat-based dough” – better known as Play-Doh. Trademark law protects a wide variety of company & product logos, words, slogans and more.
Todd Fichtenberg will walk you through the wonderful world of trademarks and trademark law protections. Todd will mainly talk about what every attorney needs to know about trademarks, how trademarks protect brands in today’s marketplace and counseling your clients on trademark registration and protection. Also discussed: service marks, certification marks, trade dress, product packaging, product design, store configuration, the distinctiveness spectrum, generic marks: cannot be registered, fighting genericide, acquired distinctiveness/secondary meaning, free speech & trademarks, disparaging marks, the notice of opposition, “scandalous & immoral,” Likelihood of Confusion, dilution, blurring, tarnishment, parody, use application timeline 1(a), maintenance and trademark registration. Todd will also cover recent case law involving: Starbucks, Mutual of Omaha, Chewy Vuiton, NFTs, Jack Daniel’s, Walmart vs. Kanye West (Yeezy) and Nike vs. StockX.
Todd A. Fichtenberg, Esq., has been a practicing attorney for over 11 years. Although Todd focuses his practice primarily on trademarks, he also has a wealth of experience in protecting creditors’ rights in bankruptcy, probate & estate planning and business litigation.